An analysis of W. Chan Kim and Renée Mauborgne's Blue ocean strategy
CiNii
Available at 11 libraries
Bibliographic Information
- Title
- "An analysis of W. Chan Kim and Renée Mauborgne's Blue ocean strategy"
- Statement of Responsibility
- Andreas Mebert with Stephanie Lowe
- Publisher
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- Routledge
- Publication Year
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- c2017
- Book size
- 21 cm
- Series Name / No
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- : pbk
- : hbk
- Other Title
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- A Macat analysis of W. Chan Kim and Renée Mauborgne's Blue ocean strategy
- A Macat analysis : W. Chan Kim & Renée Mauborgne's Blue ocean strategy : how to create uncontested market space and make competition irrelevant
- Blue ocean strategy : how to create uncontested market space and make competition irrelevant
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Notes
Includes bibliographical references
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Details 詳細情報について
-
- CRID
- 1130000797022390912
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- NII Book ID
- BB25300231
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- ISBN
- 9781912128426
- 9781912302130
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- Text Lang
- en
-
- Country Code
- uk
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- Title Language Code
- en
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- Place of Publication
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- London
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- Subject
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- FREE: Kim, W. Chan
- FREE: Mauborgne, Renée
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- Data Source
-
- CiNii Books