Least-Cost Planning und strategisches Marketing

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Bibliographic Information

Title
"Least-Cost Planning und strategisches Marketing"
Statement of Responsibility
Hartmut Hasse ; mit einem Geleitwort von Hans Raffée
Publisher
  • Deutscher Universitäts Verlag : Gabler Verlag
Publication Year
  • c1996
Book size
21 cm

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Notes

Includes bibliographical references (p. 349-381)

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Details 詳細情報について

  • CRID
    1130000797036875520
  • NII Book ID
    BA33204123
  • Text Lang
    de
  • Country Code
    gw
  • Title Language Code
    de
  • Place of Publication
    • Wiesbagen
  • Data Source
    • CiNii Books
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