Adding value : brands and marketing in food and drink
CiNii
Available at 2 libraries
Bibliographic Information
- Title
- "Adding value : brands and marketing in food and drink"
- Statement of Responsibility
- edited by Geoffrey Jones and Nicholas J. Morgan
- Publisher
-
- Routledge
- Publication Year
-
- 2015, c1994
- Book size
- 25 cm
Search this Book/Journal
Notes
"First published in 1994. This edition first published in 2015"--T.p. verso
Includes bibliographical references and index
- Tweet
Details 詳細情報について
-
- CRID
- 1130000797073210240
-
- NII Book ID
- BB25146834
-
- ISBN
- 9781138793668
-
- Text Lang
- en
-
- Country Code
- uk
-
- Title Language Code
- en
-
- Place of Publication
-
- London
-
- Classification
-
- DC23: 664.00688
-
- Subject
-
- LCSH: Food -- Marketing
- LCSH: Beverages -- Marketing
- LCSH: Alcoholic beverages -- Marketing
- LCSH: Branding (Marketing)
-
- Data Source
-
- CiNii Books