Taking sides : clashing views on controversial issues in marketing

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Bibliographic Information

Title
"Taking sides : clashing views on controversial issues in marketing"
Statement of Responsibility
selected, edited, and with introductions by Barton Macchiette and Abhijit Roy
Publisher
  • McGraw-Hill/Dushkin
Publication Year
  • c2001
Book size
24 cm
Series Name / No
  • : pbk.

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Notes

Includes bibliographical references and index

Details 詳細情報について

  • CRID
    1130000797667066368
  • NII Book ID
    BA61026726
  • ISBN
    0072474491
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Guilford, Conn.
  • Classification
  • Data Source
    • CiNii Books
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