Le marketing olympique : co-création de valeur entre acteurs
CiNii
Available at 1 libraries
Bibliographic Information
- Title
- "Le marketing olympique : co-création de valeur entre acteurs"
- Statement of Responsibility
- Alain Ferrand, Jean-Loup Chappelet, Benoît Séguin
- Publisher
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- De Boeck
- Publication Year
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- c2012
- Book size
- 24 cm
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Notes
Includes bibliographical references
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Details 詳細情報について
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- CRID
- 1130000797774663808
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- NII Book ID
- BB22556341
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- ISBN
- 9782804166687
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- Text Lang
- fr
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- Country Code
- be
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- Title Language Code
- fr
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- Place of Publication
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- Bruxelles
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- Classification
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- NDC9: 780.69
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- Subject
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- LCSH: Olympics -- Management
- LCSH: Olympics -- Marketing
- LCSH: Sports -- Management
- LCSH: Sports -- Marketing
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- Data Source
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- CiNii Books