Bibliographic Information
- Title
- "Principles of marketing"
- Statement of Responsibility
- Philip Kotler
- Publisher
-
- Prentice-Hall
- 3rd ed
- Publication Year
-
- c1986
- Book size
- 25 cm
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Notes
Includes bibliographical references and indexes
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Details 詳細情報について
-
- CRID
- 1130000797968145664
-
- NII Book ID
- BA00361953
-
- ISBN
- 0137017316
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- LCCN
- 85017015
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- Web Site
- https://lccn.loc.gov/85017015
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- Text Lang
- en
-
- Country Code
- uk
-
- Title Language Code
- en
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- Place of Publication
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- Englewood Cliffs, N.J.
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- Subject
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- LCSH: Marketing
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- Data Source
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- CiNii Books