Current insights and future trends

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Bibliographic Information

Title
"Current insights and future trends"
Statement of Responsibility
Martin Eisend, Tobias Langner, Shintaro Okazaki (eds.)
Publisher
  • Springer Gabler
Publication Year
  • c2012
Book size
22 cm
Series Name / No
  • : [pbk.]

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Notes

Revised and extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising) held in Berlin, Germany, in June 2011

"European Advertising Academy" -- Cover

Includes bibliographical references

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Details 詳細情報について

  • CRID
    1130003901926971648
  • NII Book ID
    BB29641245
  • ISBN
    9783834946492
  • Text Lang
    en
  • Country Code
    gw
  • Title Language Code
    en
  • Place of Publication
    • Wiesbaden
  • Classification
  • Data Source
    • CiNii Books
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