Connecting with consumers through effective personalization and programmatic advertising

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Bibliographic Information

Title
"Connecting with consumers through effective personalization and programmatic advertising"
Statement of Responsibility
[edited by] Jorge Remondes, Paulo Madeira, Carlos Alves
Publisher
  • IGI Gloval
Publication Year
  • c2024
Book size
29 cm
Series Name / No
  • : pbk

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Notes

Includes bibliographical references and index

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