The management of promotion : consumer behavior and demand stimulation

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Bibliographic Information

Title
"The management of promotion : consumer behavior and demand stimulation"
Statement of Responsibility
Edward L. Brink, William T. Kelley
Publisher
  • Prentice-Hall
Publication Year
  • c1963
Book size
24 cm

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Notes

Includes index

Details 詳細情報について

  • CRID
    1130282268657040640
  • NII Book ID
    BA24365165
  • LCCN
    63016357
  • Web Site
    https://lccn.loc.gov/63016357
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Englewood Cliffs, N.J.
  • Classification
  • Data Source
    • CiNii Books
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