Das Herstellerimage im Handel : eine empirische Untersuchung zum vertikalen Marketing

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Bibliographic Information

Title
"Das Herstellerimage im Handel : eine empirische Untersuchung zum vertikalen Marketing"
Statement of Responsibility
von Nikolaus Franke
Publisher
  • Duncker & Humblot
Publication Year
  • c1997
Book size
24 cm

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Notes

Originally presented as the author's thesis (doctoral)--Universität München, 1997

Includes bibliographical references (p. [285]-312) and index

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Details 詳細情報について

  • CRID
    1130282268806396416
  • NII Book ID
    BA35698035
  • ISBN
    3428091698
  • LCCN
    98112911
  • Web Site
    https://lccn.loc.gov/98112911
  • Text Lang
    de
  • Country Code
    gw
  • Title Language Code
    de
  • Place of Publication
    • Berlin
  • Data Source
    • CiNii Books
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