Cooperative advertising, its uses and effectiveness : some preliminary hypotheses

CiNii Available at 11 libraries

Bibliographic Information

Title
"Cooperative advertising, its uses and effectiveness : some preliminary hypotheses"
Statement of Responsibility
by Robert F. Young
Publisher
  • Marketing Science Institute
Publication Year
  • 1979
Book size
28 cm

Search this Book/Journal

Related Books

See more

Details 詳細情報について

  • CRID
    1130282268810597376
  • NII Book ID
    BA13961013
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge
  • Data Source
    • CiNii Books
Back to top