Interpreting consumer choice : the behavioral perspective model

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Bibliographic Information

Title
"Interpreting consumer choice : the behavioral perspective model"
Statement of Responsibility
Gordon R. Foxall
Publisher
  • Routledge
Publication Year
  • 2010
Book size
24 cm
Series Name / No
  • : hbk

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Notes

Includes bibliographical references (p. [163]-180) and index

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