Evaluating new-product proposals

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Bibliographic Information

Title
"Evaluating new-product proposals"
Statement of Responsibility
by E. Patrick McGuire
Publisher
  • Conference Board
Publication Year
  • c1973
Book size
28 cm

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Notes

"A research report from the Conference Board."

Includes bibliographical references (p. 101-104)

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Details 詳細情報について

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