Experimental research on the effects of TV clutter : dealing with a difficult media environment

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Bibliographic Information

Title
"Experimental research on the effects of TV clutter : dealing with a difficult media environment"
Statement of Responsibility
by Michael L. Ray & Peter Webb
Publisher
  • Marketing Science Institute
Publication Year
  • 1976
Book size
28 cm

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Details 詳細情報について

  • CRID
    1130282268976524672
  • NII Book ID
    BA1420130X
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge
  • Data Source
    • CiNii Books
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