Marketing applications
CiNii
Available at 6 libraries
Bibliographic Information
- Title
- "Marketing applications"
- Statement of Responsibility
- volume editor, Mita Sujan ; contributors, Kevin Lane Keller, Deborah Roedder John, Robert J. Meyer
- Publisher
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- Sage
- Publication Year
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- 2016
- Book size
- 25 cm
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Notes
XISBN for subseries (set of 6 v.)
Includes bibliographical references
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Details 詳細情報について
-
- CRID
- 1130282268981950208
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- NII Book ID
- BB21822701
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Los Angeles
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- Classification
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- LCC: HF5415.32
- DC23: 658.8/342092
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- Subject
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- LCSH: Bettman, James R
- LCSH: Consumer behavior
- LCSH: Consumption (Economics)
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- Data Source
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- CiNii Books
