Marketing performance : a conceptual framework

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Bibliographic Information

Title
"Marketing performance : a conceptual framework"
Statement of Responsibility
by Yoram Wind, Susan P. Douglas, MSI-USDA Study Group on Marketing Performance
Publisher
  • Marketing Science Institute
  • Revised ed.
Publication Year
  • 1968
Book size
29 cm

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Notes

on t.p.: Preliminary draft

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Details 詳細情報について

  • CRID
    1130282269093208320
  • NII Book ID
    BA63492195
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge
  • Data Source
    • CiNii Books
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