Ethnography for marketing and consumer research

CiNii Available at 1 libraries

Bibliographic Information

Title
"Ethnography for marketing and consumer research"
Statement of Responsibility
Alladi Venkatesh ... [et al.]
Publisher
  • now Publishers
Publication Year
  • c2017
Book size
24 cm
Other Title
  • Ethnography in marketing and consumer research

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Notes

Includes bibliographical references (p. 97-100)

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Details 詳細情報について

  • CRID
    1130282269131246336
  • NII Book ID
    BB24469033
  • ISBN
    9781680832341
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Boston
  • Data Source
    • CiNii Books
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