Marketing : creating value for customers

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Bibliographic Information

Title
"Marketing : creating value for customers"
Statement of Responsibility
Gilbert A. Churchill, Jr., J. Paul Peter
Publisher
  • Irwin/McGraw Hill
  • 2nd ed
Publication Year
  • c1998
Book size
29 cm
Series Name / No
  • : international ed

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Notes

Bibliography: p. [587]-605

Includes indexes

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Details 詳細情報について

  • CRID
    1130282269224043264
  • NII Book ID
    BA33796849
  • ISBN
    0256228779
    0071152253
  • LCCN
    97013807
  • Web Site
    https://lccn.loc.gov/97013807
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Boston, Mass.
  • Classification
  • Subject
  • Data Source
    • CiNii Books
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