Bibliographic Information
- Title
- "Relationship marketing in the digital age"
- Statement of Responsibility
- Robert W. Palmatier and Lena Steinhoff
- Publisher
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- Routledge
- Publication Year
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- 2019
- Book size
- 24 cm
- Series Name / No
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- : hbk
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Notes
Includes bibliographical references and index
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Details 詳細情報について
-
- CRID
- 1130282269368390912
-
- NII Book ID
- BB2767005X
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- ISBN
- 9781138310025
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- LCCN
- 2018050217
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- Web Site
- https://lccn.loc.gov/2018050217
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- Text Lang
- en
-
- Country Code
- us
-
- Title Language Code
- en
-
- Place of Publication
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- New York
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- Subject
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- LCSH: Relationship marketing
- LCSH: Marketing -- Technological innovations
- LCSH: Customer relations
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- Data Source
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- CiNii Books