On strategic marketing

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Bibliographic Information

Title
"On strategic marketing"
Publisher
  • Harvard Business Review Press
Publication Year
  • c2013
Book size
21 cm
Series Name / No
  • : [pbk.]
Other Title
  • Strategic marketing
  • On strategic marketing : if you read nothing else on marketing that delivers competitive advantage, read these definitive articles from Harvard Businees Review

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Notes

Includes index

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Details 詳細情報について

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