Bibliographic Information
- Title
- "Pretesting advertising"
- Statement of Responsibility
- by Harry Deane Wolfe ... [et al.]
- Publisher
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- National Industrial Conference Board
- Publication Year
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- c1963
- Book size
- 28 cm
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Notes
"A research report from the Conference Board."
Bibliography: p. 205-206
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Details 詳細情報について
-
- CRID
- 1130282269691032960
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- NII Book ID
- BA13015514
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- LCCN
- 63024061
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- Web Site
- https://lccn.loc.gov/63024061
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- New York
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- Subject
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- LCSH: Advertising -- Research
- LCSH: Market surveys
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- Data Source
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- CiNii Books