Marketing issues - challenges for marketing in the 1980's

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Bibliographic Information

Title
"Marketing issues - challenges for marketing in the 1980's"
Statement of Responsibility
Stephen A. Greyser
Publisher
  • Marketing Science Institute
Publication Year
  • c1980
Book size
28 cm

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Notes

"Paper published in Journal of Marketing, v. 44, no. 1, Winter 1980"

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Details 詳細情報について

  • CRID
    1130282269975691136
  • NII Book ID
    BA19973853
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • [Cambridge, Mass.]
  • Data Source
    • CiNii Books
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