Knowledge, motivation, and adaptive behavior : a framework for improving selling effectiveness

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Bibliographic Information

Title
"Knowledge, motivation, and adaptive behavior : a framework for improving selling effectiveness"
Statement of Responsibility
by Barton A. Weitz, Harish Sujan and Mita Sujan
Publisher
  • Marketing Science Institute
Publication Year
  • 1985
Book size
28 cm

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Notes

Includes bibliographical references (p.28-36)

On cover: Research program. Working paper

"November 1985"

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Details 詳細情報について

  • CRID
    1130282270212892160
  • NII Book ID
    BA27323795
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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