Internal marketing : tools and concepts for customer-focused management

CiNii Available at 8 libraries

Bibliographic Information

Title
"Internal marketing : tools and concepts for customer-focused management"
Statement of Responsibility
Pervaiz K. Ahmed and Mohammed Rafiq
Publisher
  • Butterworth-Heinemann
Publication Year
  • 2002
Book size
24 cm

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Notes

"Published in association with the Chartered Institute of Marketing"

Includes bibliographical references and index

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Details 詳細情報について

  • CRID
    1130282270279477888
  • NII Book ID
    BA56756956
  • ISBN
    0750648384
  • Text Lang
    en
  • Country Code
    uk
  • Title Language Code
    en
  • Place of Publication
    • Oxford ; Tokyo
  • Data Source
    • CiNii Books
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