Bibliographic Information
- Title
- "Consumer research for management decisions"
- Statement of Responsibility
- Melvin Prince, with the collaboration of Irene A. Silbert
- Publisher
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- Wiley
- Publication Year
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- c1982
- Book size
- 24 cm
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Notes
"A Ronald Press publication."
Bibliography: p. 202-208
Includes index
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Details 詳細情報について
-
- CRID
- 1130282270335916544
-
- NII Book ID
- BA03291286
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- ISBN
- 0471097152
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- LCCN
- 81016509
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- Web Site
- https://lccn.loc.gov/81016509
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- New York
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- Subject
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- LCSH: Consumers -- Research
- LCSH: Marketing research
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- Data Source
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- CiNii Books