New product planning : management of the marketing/R&D interface : an annotated bibliography

Web Site CiNii Available at 2 libraries

Bibliographic Information

Title
"New product planning : management of the marketing/R&D interface : an annotated bibliography"
Statement of Responsibility
compiled by Robert R. Rothberg, Douglas W. Mellott, Jr
Publisher
  • UMI
Publication Year
  • c1977
Book size
25 cm

Search this Book/Journal

Notes

Includes index

Photocopy of: Chicago : American Marketing Association

Related Books

See more

Details 詳細情報について

Back to top