Positioning and branding tourism destinations for global competitiveness

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Bibliographic Information

Title
"Positioning and branding tourism destinations for global competitiveness"
Statement of Responsibility
Rahmat Hashim, Mohd Hafiz Mohd Hanafiah, Mohd Raziff Jamaluddin
Publisher
  • IGI Global
Publication Year
  • c2019
Book size
27 cm
Series Name / No
  • : hardcover

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Notes

Includes bibliographical references and index

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