Global marketing

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Bibliographic Information

Title
"Global marketing"
Statement of Responsibility
volume editor, Arun K. Jain ; contributors, Roger J. Calantone ... [et al.]
Publisher
  • Sage
Publication Year
  • 2014
Book size
25 cm

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Notes

ISBN for subseries "Yoram (Jerry) Wind" (set of 8 volumes): 9788132110033

Includes bibliographical references

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