The entertainment marketing revolution : bringing the moguls, the media, and the magic to the world

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Bibliographic Information

Title
"The entertainment marketing revolution : bringing the moguls, the media, and the magic to the world"
Statement of Responsibility
Al Lieberman, with Patricia Esgate
Publisher
  • Financial Times Prentice Hall
Publication Year
  • c2002
Book size
24 cm

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Notes

Includes bibliographical references and index

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