Project management in marketing

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Bibliographic Information

Title
"Project management in marketing"
Statement of Responsibility
Frank Mckee ... [et al.]
Publisher
  • Elsevier/Butterworth-Heinemann
Publication Year
  • 2009
Book size
25 cm
Series Name / No
  • : pbk
Other Title
  • CIM coursebook : project management in marketing
  • Professional diploma in marketing

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Notes

"Professional Diploma in Marketing"--Cover

"The Chartered Institute of Marketing"--Cover

Includes bibliographical references and index

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