Business marketing : connecting strategy, relationships, and learning

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Bibliographic Information

Title
"Business marketing : connecting strategy, relationships, and learning"
Statement of Responsibility
F. Robert Dwyer, John F. Tanner, Jr
Publisher
  • McGraw-Hill/Irwin
  • 4th ed., international ed
Publication Year
  • c2009
Book size
27 cm

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Notes

Includes bibliographical references and index

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Details 詳細情報について

  • CRID
    1130282270861025920
  • NII Book ID
    BA88235148
  • ISBN
    9780071263436
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • New York
  • Classification
  • Subject
  • Data Source
    • CiNii Books
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