Qualitäts- und Werbestrategien bei Qualitätsunsicherheit der Konsumenten
Bibliographic Information
- Title
- "Qualitäts- und Werbestrategien bei Qualitätsunsicherheit der Konsumenten"
- Statement of Responsibility
- Jürgen Ringbeck
- Publisher
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- Gabler
- Publication Year
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- c1986
- Book size
- 24 cm
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Notes
Bibliography: p. [252]-256
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Details 詳細情報について
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- CRID
- 1130282270875955328
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- NII Book ID
- BA34157346
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- ISBN
- 3409136126
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- LCCN
- 87111545
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- Web Site
- https://lccn.loc.gov/87111545
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- Text Lang
- de
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- Country Code
- gw
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- Title Language Code
- de
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- Place of Publication
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- Wiesbaden
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- Classification
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- LCC: HF5415.135
- DC19: 658.8/02
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- Subject
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- LCSH: Marketing -- Decision making
- LCSH: Quality of products
- LCSH: Consumers
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- Data Source
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- CiNii Books