Marketing for the voluntary sector : a guide to measuring marketing performance

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Bibliographic Information

Title
"Marketing for the voluntary sector : a guide to measuring marketing performance"
Statement of Responsibility
edited by Paula Keaveney and Michael Kaufmann in association with Marketing
Publisher
  • Kogan Page
Publication Year
  • 2001
Book size
24 cm

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Notes

Includes bibliographical references and index

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Details 詳細情報について

  • CRID
    1130282271092334336
  • NII Book ID
    BA51972885
  • ISBN
    0749432500
  • Text Lang
    en
  • Country Code
    uk
  • Title Language Code
    en
  • Place of Publication
    • London
  • Data Source
    • CiNii Books
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