Management in marketing channels

Name: Management in marketing channels
Author: Michigan State University. Dept. of Marketing and Transportation Administration, Bowersox, Donald J.

Michigan State University. Dept. of Marketing and Transportation Administration, Bowersox, Donald J.

Management in marketing channels

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Michigan State University. Dept. of Marketing and Transportation Administration
Bowersox, Donald J.

Bibliographic Information

Title: "Management in marketing channels"

Statement of Responsibility: Donald J. Bowersox ... [et al.]

Publisher

McGraw-Hill

Publication Year

c1980

Book size: 24 cm

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Notes

Bibliography: p. 369-383

Includes index

Related Books

Details 詳細情報について

CRID: 1130282271264162176

NII Book ID: BA1139482X

ISBN: 0070067406

LCCN: 79013610

Web Site: https://lccn.loc.gov/79013610

Text Lang: en

Country Code: us

Title Language Code: en

Place of Publication

New York

Classification

LCC: HF5415.125
DC: 658.8/4

Subject

LCSH: Marketing channels -- Management
LCSH: Marketing -- Management
LCSH: Marketing -- Management -- Case studies

Data Source

CiNii Books

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