Marketing big oil : brand lessons from the world's largest companies
Bibliographic Information
- Title
- "Marketing big oil : brand lessons from the world's largest companies"
- Statement of Responsibility
- Mark L. Robinson
- Publisher
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- Palgrave Macmillan
- Publication Year
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- 2014
- Book size
- 23 cm
- Series Name / No
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- : hardback
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Notes
Includes bibliographical references and index
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Details 詳細情報について
-
- CRID
- 1130282271451221504
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- NII Book ID
- BB21165597
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- ISBN
- 9781137389169
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- LCCN
- 2014022454
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- Web Site
- https://lccn.loc.gov/2014022454
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- New York, NY
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- Classification
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- LCC: HD9560.5
- DC23: 665.5068/8
- DC: 665.5
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- Data Source
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- CiNii Books