The effects of national culture on organizational responses to the marketing concept

CiNii Available at 2 libraries

Bibliographic Information

Title
"The effects of national culture on organizational responses to the marketing concept"
Statement of Responsibility
Cheryl Nakata
Publisher
  • Marketing Science Institute
Publication Year
  • c1999
Book size
28 cm

Search this Book/Journal

Notes

"Working paper"--T.p.

Bibliography: p. 51-60

Related Books

See more

Details 詳細情報について

  • CRID
    1130282271497000192
  • NII Book ID
    BA43414177
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
Back to top