Bibliographic Information
- Title
- "Fundamentals of marketing"
- Statement of Responsibility
- William J. Stanton
- Publisher
-
- McGraw-Hill International Book Co.
- 6th ed
- Publication Year
-
- c1981
- Book size
- 24 cm
- Series Name / No
-
- : [pbk]
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Notes
Includes bibliographical references and indexes
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Details 詳細情報について
-
- CRID
- 1130282271543617152
-
- NII Book ID
- BB11043480
-
- ISBN
- 0070665761
-
- LCCN
- 80020113
-
- Web Site
- https://lccn.loc.gov/80020113
-
- Text Lang
- en
-
- Country Code
- us
-
- Title Language Code
- en
-
- Place of Publication
-
- New York
-
- Subject
-
- LCSH: Marketing
- LCSH: Marketing -- Case studies
-
- Data Source
-
- CiNii Books
