Cases in consumer behavior

CiNii Available at 41 libraries

Bibliographic Information

Title
"Cases in consumer behavior"
Statement of Responsibility
[by] Roger D. Blackwell, James F. Engel [and] David T. Kollat
Publisher
  • Holt, Rinehart and Winston
Publication Year
  • [1969]
Book size
24 cm
Series Name / No
  • : paper

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Notes

A casebook designed to supplement Consumer behavior, by J. F. Engel, D. T. Kollat, and R. D. Blackwell

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