Understanding hope and its implications for consumer behavior : I hope, therefore I consume

CiNii Available at 3 libraries

Bibliographic Information

Title
"Understanding hope and its implications for consumer behavior : I hope, therefore I consume"
Statement of Responsibility
Deborah J. MacInnis, Hae Eun Chun
Publisher
  • now Publishers
Publication Year
  • c2007
Book size
24 cm

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Notes

Bibliography: p. 83-96

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Details 詳細情報について

  • CRID
    1130282271624068992
  • NII Book ID
    BA84974762
  • ISBN
    9781601980366
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Boston
  • Data Source
    • CiNii Books
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