The next 4 billion : market size and business strategy at the base of the pyramid

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Bibliographic Information

Title
"The next 4 billion : market size and business strategy at the base of the pyramid"
Statement of Responsibility
Allen L. Hammond ... [et al.]
Publisher
  • World Resources Institute, International Finance Corporation
Publication Year
  • c2007
Book size
30 cm
Series Name / No
  • : pbk.
Other Title
  • Next four billion

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Notes

Includes bibliographical references

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