Entertainment marketing & communication : selling branded performance, people, and places
Bibliographic Information
- Title
- "Entertainment marketing & communication : selling branded performance, people, and places"
- Statement of Responsibility
- Shay Sayre
- Publisher
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- Pearson Education International
- Publication Year
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- c2008
- Book size
- 24 cm
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Notes
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130282271690620544
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- NII Book ID
- BB04605740
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- ISBN
- 9780132345163
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- LCCN
- 2007024980
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- Web Site
- https://lccn.loc.gov/2007024980
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Upper Saddle River, N.J.
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- Classification
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- LCC: GV188.3.U6
- DC22: 790.2
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- Subject
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- LCSH: Leisure industry -- United States -- Marketing
- LCSH: Performing arts -- United States -- Marketing
- LCSH: Entertainment events -- United States -- Marketing
- LCSH: Amusements -- United States -- Marketing
- LCSH: Tourism -- United States -- Marketing
- LCSH: Recreation -- United States -- Marketing
- LCSH: Consumer behavior -- United States
- LCSH: Communication in marketing -- United States
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- Data Source
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- CiNii Books