Marketing management : an Asian perspective
CiNii
Available at 22 libraries
Bibliographic Information
- Title
- "Marketing management : an Asian perspective"
- Statement of Responsibility
- Philip Kotler .... [et al.]
- Publisher
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- Prentice Hall/Pearson Education South Asia
- 5th ed
- Publication Year
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- 2009
- Book size
- 28 cm
- Series Name / No
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- : pbk
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Notes
Authorized adaptation of: Marketing management / Philip Kotler, Kevin Lane Keller. 13th ed. Upper Saddle River, N.J. : Prentice Hall, c2009
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130282271790814976
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- NII Book ID
- BA8971590X
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- ISBN
- 9789810679934
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- Text Lang
- en
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- Country Code
- si
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- Title Language Code
- en
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- Place of Publication
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- Singapore
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- Subject
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- LCSH: Marketing -- Asia
- LCSH: Marketing -- Asia -- Management
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- Data Source
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- CiNii Books
