Wine positioning : a handbook with 30 case studies of wine brands and wine regions in the world
Bibliographic Information
- Title
- "Wine positioning : a handbook with 30 case studies of wine brands and wine regions in the world"
- Statement of Responsibility
- Pierre Mora
- Publisher
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- Springer
- Publication Year
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- c2016
- Book size
- 25 cm
- Series Name / No
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- : [hardback]
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Notes
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130282271898005120
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- NII Book ID
- BB20393643
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- ISBN
- 9783319244792
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- LCCN
- 2015956786
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- Web Site
- https://lccn.loc.gov/2015956786
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- Text Lang
- en
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- Country Code
- sz
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- Title Language Code
- en
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- Place of Publication
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- Cham
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- Classification
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- DC23: 659.1964122
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- Subject
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- LCSH: Advertising -- Wine
- LCSH: Wine -- Marketing
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- Data Source
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- CiNii Books