The Jossey-Bass guide to strategic communications for nonprofits : a step-by-step guide to working with the media to generate publicity, enhance fundraising, build membership, change public policy, handle crises, and more

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Bibliographic Information

Title
"The Jossey-Bass guide to strategic communications for nonprofits : a step-by-step guide to working with the media to generate publicity, enhance fundraising, build membership, change public policy, handle crises, and more"
Statement of Responsibility
Kathy Bonk, Henry Griggs, Emily Tynes
Publisher
  • Jossey-Bass
  • 1st ed
Publication Year
  • c1999
Book size
28 cm
Series Name / No
  • : paper
Other Title
  • Strategic communications for nonprofits

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Notes

"A publication of the Communications Consortium Media Center."

Includes bibliographic references (p. 169-173)

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