Persuasive advertising for entrepreneurs and small business owners : how to create more effective sales messages

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Bibliographic Information

Title
"Persuasive advertising for entrepreneurs and small business owners : how to create more effective sales messages"
Statement of Responsibility
Jay P. Granat
Publisher
  • Haworth Press
Publication Year
  • c1994
Book size
23 cm

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Notes

Includes bibliographical references (p. 189-190) and index

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