Consumer behaviour in sport and events : marketing action
CiNii
Available at 1 libraries
Bibliographic Information
- Title
- "Consumer behaviour in sport and events : marketing action"
- Statement of Responsibility
- Daniel C. Funk
- Publisher
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- Routledge
- Publication Year
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- 2016
- Book size
- 24 cm
- Series Name / No
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- : hbk
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Notes
Originally published: Amsterdam : Butterworth-Heinemann, 2008
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130282272678719872
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- NII Book ID
- BB22072108
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- ISBN
- 9781138135499
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- Text Lang
- en
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- Country Code
- uk
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- Title Language Code
- en
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- Place of Publication
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- London
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- Classification
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- DC23: 796.0698
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- Subject
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- LCSH: Sports -- Marketing
- LCSH: Sports spectators -- Attitudes
- LCSH: Consumer behavior
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- Data Source
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- CiNii Books