Macromarketing - a global focus : marketing systems, societal development, equity & poverty
Bibliographic Information
- Title
- "Macromarketing - a global focus : marketing systems, societal development, equity & poverty"
- Statement of Responsibility
- edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II
- Publisher
-
- Sage
- Publication Year
-
- 2009
- Book size
- 25 cm
- Series Name / No
-
- : set
- Other Title
-
- Macromarketing - a global focus : marketing systems, societal development, equity and poverty
- Macromarketing
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Notes
Includes bibliographical references
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Details 詳細情報について
-
- CRID
- 1130282272787794048
-
- NII Book ID
- BA91226451
-
- ISBN
- 9781848607040
-
- LCCN
- 2008940589
-
- Web Site
- https://lccn.loc.gov/2008940589
-
- Text Lang
- en
-
- Country Code
- uk
-
- Title Language Code
- en
-
- Place of Publication
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- London
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- Classification
-
- DC22: 658.802
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- Subject
-
- LCSH: Marketing
- LCSH: Marketing -- Social aspects
- LCSH: Marketing -- Moral and ethical aspects
-
- Data Source
-
- CiNii Books