Marketing communications strategies today and tomorrow : intergration, allocation, and interactive technologies : conference summary : Royal Sonesta Hotel, MA, March 24-25, 1994

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Bibliographic Information

Title
"Marketing communications strategies today and tomorrow : intergration, allocation, and interactive technologies : conference summary : Royal Sonesta Hotel, MA, March 24-25, 1994"
Statement of Responsibility
prepared by Corinne Faure, Lisa Klein
Publisher
  • Marketing Science Institute
Publication Year
  • c1994
Book size
28 cm

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Details 詳細情報について

  • CRID
    1130282273001004416
  • NII Book ID
    BA28174850
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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