Strategic place branding methodologies and theory for tourist attraction
Bibliographic Information
- Title
- "Strategic place branding methodologies and theory for tourist attraction"
- Statement of Responsibility
- Ahmet Bayraktar, Can Uslay
- Publisher
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- IGI Global
- Publication Year
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- c2017
- Book size
- 30 cm
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Notes
Includes bibliographical references and index
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Details 詳細情報について
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- CRID
- 1130287428966462995
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- NII Book ID
- BC06057916
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- ISBN
- 9781522505792
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- LCCN
- 2016017591
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- Web Site
- https://lccn.loc.gov/2016017591
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Hershey
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- Classification
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- DC23: 338.47910688
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- Subject
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- LCSH: Tourism -- Marketing
- LCSH: Branding (Marketing)
- LCSH: Place marketing
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- Data Source
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- CiNii Books