The aging consumer : perspectives from psychology and marketing
CiNii
Available at 4 libraries
Bibliographic Information
- Title
- "The aging consumer : perspectives from psychology and marketing"
- Statement of Responsibility
- edited by Aimee Drolet and Carolyn Yoon
- Publisher
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- Routledge
- 2nd ed
- Publication Year
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- 2021
- Book size
- 23 cm
- Series Name / No
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- : pbk
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Notes
Originally published: 2010
Includes bibliographical references and index
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Details 詳細情報について
-
- CRID
- 1130290061500325507
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- NII Book ID
- BC01807484
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- ISBN
- 9780367360931
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- Text Lang
- en
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- Country Code
- us
-
- Title Language Code
- en
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- Place of Publication
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- New York
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- Classification
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- DC23: 658.83420846
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- Subject
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- LCSH: Older consumers
- LCSH: Consumer behavior
- LCSH: Consumers -- Research
- LCSH: Target marketing
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- Data Source
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- CiNii Books